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Positive Beauty: why we’re saying no to normal (2-minutes Unilever)

What does Positive Beauty mean to you? For us it’s about building a more inclusive vision of beauty for people and the planet. That’s why we’re removing the word ‘normal’ from our beauty products and advertising, all over the world.

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Cheerful Beauty is such a refreshing and forward-thinking concept! Kudos to Unilever for taking a bold step in redefining beauty standards. Removing the word 'normal' from beauty products and advertising is a decisive move towards inclusivity and embracing diversity. It's crucial for everyone to feel valued and represented in the beauty industry. Let's celebrate uniqueness and promote self-confidence.

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